by captivate | Jun 8, 2016 | Podcast
Episode #29 How Voice and Communication are Key in Marketing Your Message
Welcome to the show!
I’m really excited about my guest today. Today I’m talking with William Slaise about communication, voice and marketing. William or Bill as he’s called is really awesome at marketing, especially You Tube videos. I have no doubt that you are going to get some incredible value from this podcast and our chat. The bonus: Bill is a former police officer and shares an incredible story with us on the show today.
In today’s episode you’ll hear about:
Advice about social media platforms,
How people might miss the mark on social media,
What the future looks like for social media,
Bill’s thoughts on video and live stream,
Incredible tips and value on You Tube marketing and
An incredible story about Bill’s experience on the police force.
Take a listen on Itunes here: https://itunes.apple.com/us/podcast/captivate-the-room/id1091333779?mt=2
Take a listen on Google Play here: https://play.google.com/music/m/I3ziyn7lcvxjq7qf5z5uvehmmyy?t=Captivate_the_Room
If you want to find out more about stepping into the power of your voice, make sure and visit www.captivatetheroom.com for your FREE voice impact video series.
Guest Bio
William Slaise is an ex cop turned entrepreneur who helps other entrepreneurs and small business owners use video, podcasting and product creation to build their audience.
You can find out more about Bill at: www.billslaise.com
by captivate | May 30, 2016 | Uncategorized
Episode #28 The Art of Storytelling w/Art Jones
Welcome to the show!
Today I’ve got the pleasure of speaking with Art Jones of The Art of Standing Out. I’ve known Art for a little while and I just think the world of him, such an expert at the art of storytelling and marketing and so many other things. I have no doubt you are going to love hearing what Art has to say in this weeks interview.
In this episode you’ll hear Art and I talk about:
*Keys to success in inbound marketing,
*Human Centered design thinking,
*Branding and how far too many people miss the mark,
*Key things business owners need to focus on when establishing branding,
*Stories and why people are reluctant to tell theirs,
*The different types of stories you want to tell,
*Stories and their link to vulnerability,
*Why stories and video marketing are key today and so much MORE!
Take a listen on ITunes here: https://itunes.apple.com/us/podcast/captivate-the-room/id1091333779?mt=2
Take a listen on Google Play here: https://play.google.com/music/m/I3ziyn7lcvxjq7qf5z5uvehmmyy?t=Captivate_the_Room
If you’d like to find out more about stepping into your voice power, visit me at www.captivatetheroom.com
Guest Bio
Art Jones has over 30 years experience working on the sales side of business process automation technology. He has worked for Fortune 100 companies and start-ups. In 2008 Art shifted from the sales side of the conversation into the marketing side and founded, “The Art of Inbound Marketing”. Over the years, Art has continued to evolve and in the fourth quarter of 2014 he changed his business name to “The Art of Standing Out” where they employ Human Centered Design Thinking to help build your brand, tell your brand story, optimize your marketing and maximize new revenues via the inbound selling model to fuel business growth.
by captivate | May 30, 2016 | Podcast
Episode #27 Tone of Voice, the Audience/Customer Hears More than You Might Think
Welcome to the show!
Today I’m talking about tone of voice, a topic I love. In the show today I’m going to introduce you to a concept about tone that you may never have thought about or realized existed. We have something called an undertone. When we speak we have the words and the tone but we also have an undertone that is connected to negative emotions.
When we speak, if there is a negative undertone or an agenda, our audience can hear it. Now, they may not put it into words like I am, but it creates a barrier between you and them. You can’t connect.
Today I’ll talk about:
What the undertone is,
Where it comes from and what causes it,
What you need to do to get rid of it,
Why it’s effecting the relationships you have with your customers and your audience,
How the undertone can keep you from greater success in business and life and MORE!
Take a listen on Itunes here: https://itunes.apple.com/us/podcast/captivate-the-room/id1091333779?mt=2
Take a listen on Google Play here: https://play.google.com/music/m/I3ziyn7lcvxjq7qf5z5uvehmmyy?t=Captivate_the_Room
You can find out more about me and my work at www.captivatetheroom.com
For a FREE voice assessment, email Tracy@captivatetheroom.com
by captivate | May 17, 2016 | Podcast
Episode #24 Communication, Voice and Leadership w/ Robert Kennedy III
Welcome to the show!
I’m so delighted to have Robert Kennedy III on the show today. I just think the world of Robert and he really knows his stuff when it comes to making great leaders. Robert has a keen understanding of the role of voice and communication in leadership.
In today’s episode Robert and I talk about key elements necessary to be a great leader,
Where people often miss the mark when it comes to leading others,
The importance of communication in leadership,
Ways people fall short in communicating with others and themselves,
Strategies he uses to help leaders communicate better,
Communication style and knowing how to communicate with others and so much MORE!
Listen here on Itunes: https://itunes.apple.com/us/podcast/captivate-the-room/id1091333779?mt=2
Listen on Google Play: https://play.google.com/music/m/I3ziyn7lcvxjq7qf5z5uvehmmyy?t=Captivate_the_Room
If you’d like to find out more about your voice and get your free voice assesment just visit www.captivatetheroom.com
Guest Bio
Robert Kennedy III is known as a people builder who inspires people to be better and to help leaders build better people. Robert helps managers and organizational leaders find the touch points to motivate their employees, increase their own personal performance and create more impacting and purposeful leadership through communication. Some of his workshops, including “Leading with Purpose” and “Built to Make a Difference”, dive into the personal leadership tools we all possess in order to create Maximum Impact. As a result, his clients are able to build teams that work together more purposefully, more powerfully and more profitably.
Robert helps organizations through keynote speaking, small group coaching and consulting, workshops and training development.
His background as a teacher, trainer, organizational leader and business owner help him to sit squarely in the seats of his clients and create a greater understanding of how to proceed through current challenges.
You can find Robert on LinkedIn at: https://www.linkedin.com/in/robertkennedy3
And his website at: http://www.robertkennedy3.com/
by captivate | May 17, 2016 | Podcast
Episode #23 8 Techniques for Making a Bigger Impact w/ Your Voice Behind the Mic
Welcome to the show!
Today I’m doing a bit of a top 10 list, even though I’m only giving you 8 tips!
Video is so everything right now and with the overall movement of video, live streaming, online courses, podcasting and beyond, I thought I’d give a few tips that are especially key for those getting behind the mic.
Now, these tips are great for live speaking and conversation but are specifically geared to behind the mic in one form or another.
What I’ve found over the years is that people, even people who are okay presenting live, tend to stumble a little bit when they go live or get behind the mic or on camera. That’s normal because, well, what your doing is not the norm and there are some major pitfalls that you don’t have to deal with when you are speaking and talking live.
In this episode I’ll give you some tips for dealing with some of the most challenging…now, these are all voice tips. While being on camera is as second nature to me as real life, these tips don’t cover body and movement on camera. I’ll do a specific episode for on camera technique, but for now, start applying some of the voice strategies you learn today.
In this episode I’ll cover things like:
Bringing the words to life
Pausing
Pacing
Vocal Variety
Scripts and more.
In addition to talking about the central problem, I’ll give you some tips to fix these issues so you increase your following and your success and of course, your revenue.
Take a listen here on ITunes: Episode #24 8 Techniques for a Bigger Impact Behind the Mic
If you’d like to have your voice assessed or learn how to really use your voice for impact, make sure you visit me at http://new.captivatetheroom.com
